HES data

Market Access

patient data on a screen accessed by HCP

HES data: The UK’s powerful source of real-world evidence

HES data not only supports the effective management of health and care services, but it can also power clinical research and innovation.

News

J&J says 2026 sales could top $100 billion

J&J says its sales should top $100 billion this year, as it pushes its oncology business towards a target of $50 billion by the end of the decade.

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Sales & Marketing

Physicians walking and using tablet devices

How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

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