Digital The results are in: HCP communications need to evolve Time is a precious commodity in healthcare.
Sales & Marketing The doctors have spoken: what physicians need from pharma co... In the rapidly changing field of medicine, effective communications are essential to ensuring that innovations are cascaded out across the health system.
News NHS "isn't delivering equitable care for rare diseases" A Genetic Alliance UK report claims the NHS is failing to meet the needs of many of the 3.5 million people in the country who live with rare diseases.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.