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12th annual Digital Pharma East

Join more than 1000 attendees for the largest event focused exclusively on digital marketing for the life sciences —

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SMi’s 11th Annual Social Media in Pharma Returns to London!

Social Media in the Pharmaceutical Industry

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[Webinar] How to evolve your expertise in Veeva

Join us on July 26, 4 pm CET

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Webinar Localization eWizard

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[WEBINAR] Adapt & deliver your interactive localization ...

Join Viseven Webinar on July 24, 4 pm CET

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[WEBINAR] Evolve into Multichannel Content Marketing

Join the the webinar on May 31, 4 PM CET

Views & Analysis

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Four steps to building an innovation culture in pharma

The quest for innovation is a major driving force in pharma.

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Editor's Picks

White House's TrumpRx platform has arrived

Hims & Hers copies Novo Nordisk's new Wegovy pill

Lilly says 2026 looks good, as sales rocket in Q4

Fears US drug pricing deal will weigh heavy on the NHS

FDA launches pilot programme to boost US manufacturing

News

Inept digital interaction undermining pharma with clinicians

Inept digital interaction undermining pharma with clinicians

More than half of clinicians polled about digital pharma communications have said they tend to be over-promotional and not helpful.

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Sales & Marketing

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How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

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The rights of trademark owners are acknowledged. Website and content copyright © 2009-2026, pharmaphorum media limited or its licensors; all rights reserved. pharmaphorum – an EVERSANA company