The US regulator has cleared Natural Cycles, the first direct-to-consumer smart phone application as a form of “digital contraception” despite a number of alarms raised by its users.
Bayer has issued a robust defence of Essure after the birth control implant was featured in The Bleeding Edge, a Netflix documentary about the medical devices industry.
A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.
