communications

Sales & Marketing

Bluesky offers an opportunity pharma should not ignore

As X becomes a battleground for increasingly polarised debate, its lesser-known (but strikingly similar) cousin Bluesky is rapidly gaining traction.

News

EMA abandons X in favour of rival Bluesky

The EMA has abandoned X for Bluesky, saying Elon Musk's social media platform "no longer suits our communication needs."

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Patients

Unlocking the Power of Storytelling in Medical Publications

In this era of accelerating information, it is more critical than ever to be clear and engaging in medical publications – and that increasingly involves the skill of scientific storytelling

News

Sorcero GenAI conjures plain language from scientific papers

Understanding complex scientific studies is often a challenge for patients as well as healthcare professionals, but one that may become easier thanks to artificial intelli

News