A new service has launched, providing healthcare comms agencies with a one-stop-shop that supports them from the seed of an idea to success, removing some of the major risks of going it alo
The UK's Healthcare Communications Association (HCA) and Medical Journalists’ Association have launched a new best practice guide on approaching health journalists with a media story.
A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.