News Ketchum hires Con Franklin as London healthcare MD Con Franklin has joined communications consultancy Ketchum as its managing director of healthcare in London.
News Cello Health acquires Firstlight PR's health team Cello Health has boosted its comms offering with the acquisition of Firstlight Public Relations' ten-strong healthcare business.
Sales & Marketing Biotech is back, with Craig Ackerman In Philadelphia this month, pharmaphorum spoke with Craig Ackerman, a partner at the Alexander Group, about launches, AI best practices, and more.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.
