WPP’s health practice international CEO Claire Gillis picked up the inaugural healthcare marketing leadership prize at last night’s Women in Marketing (WiM) Awards in London.
Hall & Partners Health has appointed Stacy Vaughn as managing partner of its US healthcare team, one of two senior hires at the strategic brand consultancy.
New research by The Worldcom Public Relations Group has ranked pharmaceutical companies according to their usage of digital channels – with Bayer, Pfizer and Boehringer Ingelheim coming out
A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.