CES

Digital

Reflecting on a decade at CES: Has digital health really tra...

It’s been a decade since I first navigated the dazzling chaos of CES in Las Vegas. The buzz of innovation was thrilling, yet overwhelming.

Views & Analysis

Digital health round-up – health innovations shine at CES 20...

A round-up of this week’s top digital healthcare news. Marco Ricci reports.

News

J&J jumps on the MFN pricing train

Johnson & Johnson is the latest pharma group to agree a Most-Favoured Nation (MFN) drug pricing deal with the Trump administration to avert tariffs.

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Sales & Marketing

Physicians walking and using tablet devices

How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

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