Cannes Lions Health

News

Cannes Lions Health awards: 2021 pharma winners announced

The Cannes Lions Health awards took place this week from 21-25 June, celebrating creativity across industries including pharma.

News

J&J jumps on the MFN pricing train

Johnson & Johnson is the latest pharma group to agree a Most-Favoured Nation (MFN) drug pricing deal with the Trump administration to avert tariffs.

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Sales & Marketing

Physicians walking and using tablet devices

How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

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