affordability

Sales & Marketing

Pharmacist with patient, explaining prescription

Why pharmacy-based engagement is pharma’s untapped adherence...

Pharma companies can work alongside pharmacists to deliver personalised outreach that informs patient treatment decisions and drives adherence.

Digital

pharmaphorum podcast Episode 226, Alfred Olivares, HTEC

Digital transformation as a third lever in the affordability...

Alfred Olivares, global managing partner, healthcare & medtech, at HTEC, discusses how AI and tech can help address the affordability challenge.

R&D

Opportunity costs of gene therapies. Where do we go from her...

Over 30 gene therapies have received regulatory approval.

News

AscellaHealth recognised for rare disease funding programme

AscellaHealth has been given an industry award for a financial solution designed to meet the affordability challenges of expensive treatments for rare and complex diseases

Why pharmacy-based engagement is pharma’s untapped adherence...

Digital transformation as a third lever in the affordability...

Opportunity costs of gene therapies. Where do we go from her...

AscellaHealth recognised for rare disease funding programme

NHS "isn't delivering equitable care for rare diseases"

Using AI-driven synthetic personas to take your insights fur...

affordability

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