News W2O acquires med comms agency Arcus Medica Healthcare marketing communications agency W2O has acquired Philadelphia’s Arcus Medica to boost its scientific and med comms offering.
News Guido Körfer and Marc Henschel join McCann Health Germany Pictured from left: Guido Körfer, Effie Baoutis and Marc Henschel
News Alexion stalks rare disease drug from Stealth with $30m opt-... /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0;
News Football-themed film launched for World Mental Health day A new film that tackles mental health and social media from the perspective of football influencers has been kicked off by Streaming Well and
News Lilly bags FDA okay for Wegovy pill rival orforglipron Eli Lilly has claimed US approval for oral GLP-1 agonist orforglipron, setting up a market clash with Novo Nordisk's first-to-market Wegovy pill.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.
