11/23/2017 The evolution of pharma social media intelligenceIs your company a fully mature user of intelligence from social media, or is it still not tapping Share X The evolution of pharma social media intelligence https://pharmaphorum.com/debates-insight-sales-marketing/evolution-pharma-social-media-intelligence/
Digital Debate: What happens when multichannel communications meet behavioural science?How can we create smarter, more effective communications for HCPs and patients? What can be done to challenge Share X Digital Debate: What happens when multichannel communications meet behavioural science? https://pharmaphorum.com/debates-insight-sales-marketing/unlearn-relearn-reimagine-multichannel-strategy-behavioural-science-perfect-partners-smarter-communications/
Top pharmaceutical companies in the world in 2017The rankings of the top pharmaceutical companies in the world in 2017 presented a mixed picture, with stability Share X Top pharmaceutical companies in the world in 2017 https://pharmaphorum.com/views-and-analysis/top-pharmaceutical-companies-world-2017/
Pharma brand strategy: Transforming lives with rich insightThe mighty power of true insight lays in its ability to turn data into a brand strategy that Share X Pharma brand strategy: Transforming lives with rich insight https://pharmaphorum.com/whitepapers/pharma-brand-strategy-transforming-lives-with-rich-insight/
Definitive Guide to Global Transparency Regulations for the Life Sciences In 2015, Zephyr Health released its first ‘Definitive Guide to Global Life Sciences Transparency Regulations’, outlining the Share X Definitive Guide to Global Transparency Regulations for the Life Sciences https://pharmaphorum.com/whitepapers/transparency-regulations-life-sciences/
Seizing the potential of commercial outsourcing in the pharmaceutical sectorThe power and potential of outsourcing has long been recognised as a core enabler of business growth. Yet Share X Seizing the potential of commercial outsourcing in the pharmaceutical sector https://pharmaphorum.com/whitepapers/seizing-potential-commercial-outsourcing-pharmaceutical-sector/
Planning, Executing, and Monitoring: The Three Pillars of an Effective Marketing CampaignNo longer are physicians the sole concern for the life sciences’ sales and marketing function. Today, as a Share X Planning, Executing, and Monitoring: The Three Pillars of an Effective Marketing Campaign https://pharmaphorum.com/transversal-categories/sales-and-marketing/planning-executing-monitoring-three-pillars-effective-marketing-campaign/
Transforming compliance with technology The need for increased transparency is placing additional compliance pressure on the Life Sciences industry, especially on Share X Transforming compliance with technology https://pharmaphorum.com/whitepapers/insightfully-compliant-how-technology-is-transforming-relationships-between-medical-affairs-and-healthcare-providers/
Navigating your way to insights driven customer relationships The Life Sciences industry is under increasing pressure on numerous fronts, and the efficiency and efficacy of Share X Navigating your way to insights driven customer relationships https://pharmaphorum.com/whitepapers/navigating-your-way-to-insights-driven-customer-relationship/
Understanding what works: A case study measuring return on investment for digital versus physical marketing activities and the combination of bothIn today’s healthcare environment, where we see increasingly complex stakeholder needs and decreased direct access to HCPs and Share X Understanding what works: A case study measuring return on investment for digital versus physical marketing activities and the combination of both https://pharmaphorum.com/whitepapers/understanding-what-works-a-case-study-measuring-return-on-investment-for-digital-versus-physical-marketing-activities-and-the-combination-of-both/
Optimising patient outcomes through physician educationPhysician education is undergoing a massive change as the volume of advances in therapies and practices increases and Share X Optimising patient outcomes through physician education https://pharmaphorum.com/whitepapers/optimising-patient-outcomes-through-physician-education/
Is pharma brand marketing dead?This comprehensive supplement brings together a series of articles, insights and discussions produced by Kantar Health in order Share X Is pharma brand marketing dead? https://pharmaphorum.com/whitepapers/is-pharma-brand-marketing-dead/
