Patients Views & Analysis

Views & Analysis

Patient centricity in pharma: Predictions for 2020 and beyon...

pharmaphorum's Jennifer Cann looks at what trends from 2019 tell us about the future of patient centricity and how pharma can prepare themselves for the coming changes.

Views & Analysis

Boosting trial recruitment through patient engagement

Improving clinical trial recruitment has long been a priority for pharma, but despite having a plethora of new innovations at their disposal, along with a sincere commitment to patient cent

Views & Analysis

Pharma highlights from 2019 and a look ahead to 2020

Paul Tunnah looks at the trends that defined this year in pharma and what they might mean for 2020.

Views & Analysis

Designing digital solutions that drive adoption

If any digital patient solution is to have an impact, adoption by its intended end users is critical.

Views & Analysis

A year of building patient centric foundations

It’s been a year of putting patient centricity theory into practice, as companies and industry organisations alike have shared their advice and embraced emerging technologies.

Views & Analysis