Digital Digitalisation of pharma in 2025: What’s holding firms back? The ability to operate with real-time data, integrated systems, and validated automation is now essential.
Digital Monzo-meets-medicine? A prescription for just-in-time health... Challenger brand thinking has transformed industries all around us. What if we applied the same to healthcare?
Digital Sovereign AI as the backbone of LSHC GCC innovation: Priorit... In recent times, Global Capability Centres (GCCs) have become drivers of innovation for global Life Sciences and Healthcare (LSHC) companies.
Digital Sponsored Medical misinformation and sensationalism in the age of soci... The information age has proven to be a double-edged sword when it comes to healthcare: the open-source nature of the Internet has empowered patients and consumers to access more medical inf
Digital How interactive but intentional AI adoption in pharma will i... As it gets smarter and more reliable, AI will play an essential role in improving patient and healthcare provider (HCP) experience in pharma.
News Lilly bags FDA okay for Wegovy pill rival orforglipron Eli Lilly has claimed US approval for oral GLP-1 agonist orforglipron, setting up a market clash with Novo Nordisk's first-to-market Wegovy pill.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.
