A third of pharma companies will be spending more than half of their marketing budget on digital channels over the next three years, according to a new report.
Health technology Medopad has announced a strategic collaboration with Johnson & Johnson’s pharma unit, Janssen, to research and potentially market a nationwide digital screening tool t
The World Health Organization’s director general has pledged to support countries to maximise the benefits of digital health, but said that governance and ethics are major issues that must
A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.
