Digital How a new investment is powering a revolution in clinical tr... Clinical trials are the engine for pharmaceutical innovation, but their means of capturing and communicating data are stuck in the past.
Patients Delivering the right behavioural ingredients for the moment,... Lirio's Dr Amy Bucher discusses the risks of the declining trust in healthcare institutions from a behavioural science perspective.
Sales & Marketing Sponsored How to meet your physicians where they are online A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.