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Views & Analysis

Pharma improves HCP engagement during COVID-19 – report

Pharma companies have improved how they engage with healthcare providers as a result of COVID-19, according to a new survey of HCPs.

Views & Analysis

What HCPs think about pharma

For a long time, I have been observing how healthcare professionals (HCPs) are talking about the pharmaceutical industry – including their conversations about how the pharmaceutical industr

News

PBM reform dropped in Congress' funding package

Proposed reforms to the regulations for PBMs were dropped from the US Congress' end-of-year bill to provide funding to the federal government.

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Digital

The AI effect in pharma commercial strategy: From data to re...

Discover how AI is transforming the pharma commercial strategy. Unlock real-time insights & actions from data. Click here for more.

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--ASCO 2019 and the future of oncology
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--Bristol-Myers Squibb
--Teva
--Roche
--Pfizer
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--AstraZeneca
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