Hensley Evans

Patients

Ask nearly any pharma company these days if they’re patient-centric, and you’ll probably get an answer in the affirmative.

Oncology

At Reuters Pharma USA this week, Boehringer Ingelheim's Vicky Brown spoke with us about the company's recent approval for Hernexeos in NSCLC.

Sales & Marketing

As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.