Views & Analysis The art of gamification Games have the power to make people happy and benefit health.
Views & Analysis Data: underpinning health R&D Big data initiatives positioning the UK as a desirable location for R&D.
Views & Analysis Social intelligence – Getting beyond the buzz Pharma needs to embrace a more active ‘social intelligence’ approach.
Views & Analysis Fifteen uses for Botox you never knew doctors talked about Other possible benefits include pain and depression.
Views & Analysis Three ways to transform your results with digital Understand the habits and preferences of target markets in detail with AI.
Views & Analysis Pharma marketing requires a global approach The industry must update its strategy for the digital age.
News Diagnostics lag is holding back new therapies, says study Advances in therapeutics are outpacing the development of diagnostics due to policy and payment barriers, holding back effective, targeted care.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.
