In today’s world, customers are bombarded with advertisements everywhere they turn. Open any social media platform, and there they are. Check your email inbox, and there are more of them.
An experimental medical chatbot based on a large language model (LLM) developed by Google has been shown to be more accurate than primary-care doctors in diagnosing some i
EVERSANA has taken another step forwards in its effort to put generative artificial intelligence (GenAI) at the heart of the pharma industry’s processes.
The COVID-19 pandemic has placed enormous stress on both healthcare systems and researchers, and people all across the sector are looking for digital solutions to help ease the pressure.
A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.