3JVU

Views & Analysis

From Pokemon Go! to the clinic – could augmented reality rev...

A couple of years ago Pokemon Go! revolutionised mobile gaming with innovative use of augmented reality (AR).

R&D

Allogeneic cell therapy isn’t dead, with Brian Culley

Lineage Cell Therapeutics' Brian Culley discusses allogeneic cell therapy, even beyond the traditional cell therapy realm of oncology.

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Sales & Marketing

Physicians walking and using tablet devices

How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

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