Sales & Marketing News | pharmaphorum

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Pictured: Dominic Miller, Fred Bassett, Oliver Dennis (back row from left to right), Martin Brass, Gail Flockhart (front row from left to right)

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UK-based Open Health Communications has merged with Peloton Advantage to create a global healthcare communications and market access group.

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UK healthcare creative agency Cherry has been acquired by Avenir Global in a move that strengthens its European presence.

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The UK’s Healthcare Communications Association (HCA) has appointed Susie Hackett and Effie Baoutis to its executive committee.

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Makara Health has added to its leadership team, promoting Helen Laurence from associate director to director.

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Independent medical communications and medical marketing group Fishawack undergone a restructure, aligning around two divisions.