Views & Analysis

Views & Analysis
Artificial-intelligence-and-the-future-of-rep-visits

Artificial intelligence and the future of rep visits

As access to healthcare professionals (HCPs) declines, the challenges facing sales representatives continue to increase: less time with HCPs, Sunshine Act restrictions, and integration of p

Views & Analysis
Nine-pharma-trends-for-2020

Nine pharma trends for 2020

Sarah Rickwood looks back at how pharma changed over the last decade and what this might mean for the industry in 2020.