What doctors say

Views & Analysis

Mid-section of doctor using mobile phone in hospital

What doctors say about the 2017 UK Budget and NHS funding

Daniel Ghinn examines the reaction of healthcare professionals on social media to the recent UK budget and its funding of the NHS.

Articles

What doctors say about Zika virus

A year after Zika virus was confirmed in the Americas, Daniel Ghinn reviews HCP reactions on social media.

R&D

pharmaphorum podcast Episode 235, Markus Vossman, Illumina

On genomics, NGS, and doing much more good than bad, with Ma...

Markus Vossman, Germany general manager at Illumina, discusses innovative genomic applications and projects in the region.

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Sales & Marketing

Physicians walking and using tablet devices

How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

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