What doctors say

Views & Analysis

Mid-section of doctor using mobile phone in hospital

What doctors say about the 2017 UK Budget and NHS funding

Daniel Ghinn examines the reaction of healthcare professionals on social media to the recent UK budget and its funding of the NHS.

Articles

What doctors say about Zika virus

A year after Zika virus was confirmed in the Americas, Daniel Ghinn reviews HCP reactions on social media.

News

NHS use of digital cardiac rehab tools endorsed

Seven digital health technologies used to support people recovering from cardiovascular diseases have been recommended for use by the NHS.

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Sales & Marketing

Physicians walking and using tablet devices

How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

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