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Modular content is an established practice among digital and content marketers in sectors such as FMCG and retail, who

What is modular content and why do pharma marketers need it NOW?

https://pharmaphorum.com/views-analysis-sales-marketing/what-is-modular-content-and-why-do-pharma-marketers-need-it-now/

As pharmaceutical marketers prepare their brands for the future, there are a number of important ways they can

3 ways pharma marketers can draw inspiration from digitally-native brands

https://pharmaphorum.com/views-and-analysis/3-ways-pharma-marketers-can-draw-inspiration-from-digitally-native-brands/

The financial world, like the pharmaceutical industry, must operate within a tightly-defined regulatory environment, and in doing so

What can pharma marketing learn from other regulated industries?

https://pharmaphorum.com/views-analysis-sales-marketing/what-can-pharma-marketing-learn-from-other-regulated-industries/

For the patient demanding access to the latest medicine or the healthcare professional desperate to be able to

5 big challenges for pharmaceutical marketers (and their agencies)

https://pharmaphorum.com/whitepapers/5-big-challenges-for-pharmaceutical-marketers-and-their-agencies/

The pharma customer journey is changing with every “like”, share, review, post and measurable action. The great news

Adapting pharma marketing for the evolving consumer journey

https://pharmaphorum.com/views-analysis-digital/adapting-pharma-marketing-for-the-evolving-consumer-journey/

Robb DeFilippis, from end-to-end global creative production and sourcing partner Tag, discusses how a more effective multichannel pharma

Smarter thinking about pharmaceutical marketing

https://pharmaphorum.com/deep-dive/tag-pharmaceutical-marketing-production/

pharmaphorum is conducting some research into how pharmaceutical marketers are innovating amidst the increasing demands of engaging in

Tell us: how fast is pharma innovating

https://pharmaphorum.com/sales-marketing/tell-us-how-fast-is-pharma-innovating/

Overview View our webinar which took place on Tuesday 23rd July at 16:00 BST / 11:00 EST /

How pharma marketing can stay ahead of the evolving customer journey

https://pharmaphorum.com/digital/how-pharma-marketing-can-stay-ahead-of-the-evolving-customer-journey/

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