Digital Consumers want convenient, online doctor-finding tools New survey data from Press Ganey suggests that pharma may be able to get an edge by integrating physician directories into brand websites.
News Swiss franc strength puts Roche's results in a poor light Roche has started its financial reporting for 2026 with a 5% fall in first-quarter revenues, but says its underlying performance remains strong.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.