marketing Archives - Pharmaphorum

The continuing rise of patient-centrists (and how we can help them)

April 6, 2017

Communications agencies can assist pharma in putting the patient at the heart of business.

The continuing rise of patient-centrists (and how we can help them)

https://pharmaphorum.com/views-and-analysis/continuing-rise-patient-centrists-can-help/

Best practices: life sciences promotional content management for speed, compliance and insight

March 31, 2017

Join our webinar to look at current trends and approaches to manage your promotional content materials. The life

Best practices: life sciences promotional content management for speed, compliance and insight

https://pharmaphorum.com/webinars/webinars-on-demand/best-practices-life-sciences-promotional-content/

Using market research to facilitate patient centricity

March 23, 2017

Pharma needs a full picture of insights from all stakeholders, including patients, from the earliest stages of the product lifecycle.

Using market research to facilitate patient centricity

https://pharmaphorum.com/views-and-analysis/using-market-research-facilitate-patient-centricity/

Five trends impacting life sciences in 2017

March 6, 2017

Cloud technology can transform sales and marketing strategy.

Five trends impacting life sciences in 2017

https://pharmaphorum.com/views-and-analysis/five-trends-impacting-life-sciences-2017/

Five ways collaboration can drive life science communication success

March 2, 2017

How can cross-agency collaboration lead to life science communication success?

Five ways collaboration can drive life science communication success

https://pharmaphorum.com/transversal-categories/sales-and-marketing/five-ways-collaboration-can-drive-life-science-communication-success/

Applying the tech toolbox

February 27, 2017

Faruk Capan of Intouch Solutions, explains how pharma and marketers should be partnering to understand patients’ needs.

Applying the tech toolbox

https://pharmaphorum.com/views-and-analysis/applying-tech-toolbox/

Come on, dive in, the water’s fine!

February 20, 2017

Top tips for ‘digitally cautious’ pharma.

Come on, dive in, the water’s fine!

https://pharmaphorum.com/views-and-analysis/come-dive-waters-fine/

Ambition, creativity and energy for optimal segmentation

February 14, 2017

Applying the right principles results in compelling and valuable segmentation.

Ambition, creativity and energy for optimal segmentation

https://pharmaphorum.com/views-and-analysis/ambition-creativity-energy-optimal-segmentation/

Intouch and Healthware form joint venture in life science comms

February 9, 2017

Intouch Solution International will be based in London and headed by Ariel Salmang.

Intouch and Healthware form joint venture in life science comms

https://pharmaphorum.com/news/intouch-solutions-healthware-international-form-global-life-sciences-venture/

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The continuing rise of patient-centrists (and how we can help them)

Best practices: life sciences promotional content management for speed, compliance and insight

Using market research to facilitate patient centricity

Five ways collaboration can drive life science communication success

Ambition, creativity and energy for optimal segmentation

Intouch and Healthware form joint venture in life science comms

Inhalation and Respiratory Drug Products Summit

THET Annual Conference 2017

Clinical Trial Supply East Coast 2017

Livongo’s diabetes solution impresses in latest study

Vifor’s hyperkalaemia drug Veltassa approved in Europe

New 3-year data supports Kite ‘cure’ hopes for CAR-T

Daiichi Sankyo anticoagulant gains EU label boost

Teva’s Cinqaero to challenge Nucala after clearing NICE

The most notable digital health trends of 2017 so far

Europe has untapped medical innovation – but needs high speed connections to make it work

Healthcare’s hype cycle: which technologies will stay the course?

Looking back, looking forward – Janssen’s 60 years on the psychiatry horizon

What HCPs say about Roche’s breast cancer drug

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