Views & Analysis New IFPMA and EFPIA guidance on use of social media by the p... On 28 September 2022, the international and European self-regulatory bodies for the research-based pharmaceutical industry (I
Sales & Marketing Sponsored Lundbeck’s digital strategy and how they manage global and l... Like all large pharmaceutical companies, Lundbeck operates and manages many different digital marketing and information channels.
News Moderna banks on OpenAI to accelerate mRNA research In an ambitious move, Moderna has teamed up with OpenAI, the artificial intelligence company behind ChatGPT, to furthe
Digital Fixing clinical trial data management It’s 2024, and in most clinical trials, data is still being moved from the EHR to the EDC manually – with employees reading data from one screen and typing it onto another.