CX | pharmaphorum

CX

Sales & Marketing

Omnichannel odyssey: Trends redefining marketing in 2024

In today’s world, customers are bombarded with advertisements everywhere they turn. Open any social media platform, and there they are. Check your email inbox, and there are more of them.

Sales & Marketing

Creating premium CX in life sciences: Four best practices

The life sciences industry must adapt to a hybrid environment by enhancing its customer engagement approach.

Digital

Pharma’s post-COVID opportunity to improve patient outcomes

The immediate threat to patient care from COVID-19 has diminished with the passing of the acute phase of the pandemic, but its impact continues to be stubbornly significant.

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