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Nine for 2021: Addressing the pandemic legacy
https://pharmaphorum.com/views-analysis-sales-marketing/nine-for-2021-pandemic-legacy/
customer engagement
Five lessons for effective pharma market research
Market research can identify ways to lower costs and improve revenues, if it is approached methodically. Here are some tips for success.
Pharma on social media – the time to engage is now
The pharma industry is moving on from merely broadcasting on social platforms and starting to listen and engage, appreciating the benefits of mining these rich seams of data.