Views & Analysis

Views & Analysis
What HCPs think about virtual congresses

What HCPs think about virtual congresses

With most of the world being in lockdown we are all looking for new ways to continue to lead our lives as normally as possible, from personal Zoom quiz nights with family to gathering marke

Views & Analysis
How can you win the Pharma digital race

How can you win the Pharma digital race?

When Kay Wesley moved from the world of dot com to work as global digital director at AstraZeneca, she realised that pharma was transforming for digital at a rather different pace.