Sales & Marketing From stealth to spotlight: Marketing strategies to begin Despite what many may think, the notion of “the product sells itself” is misguided.
Sales & Marketing Is the UK an attractive launch market? Leela Barham tries to cut through the lobbying to identify objective measures of the attractiveness of the UK market for launching new medicines.
Sales & Marketing 12 Questions with Chih Han Chen Chih Han Chen is a distinguished leader with a strong footing in data science and AI for the life sciences sector.
Sales & Marketing Life sciences must reinvent the commercial model to keep pac... The past five years have witnessed extraordinary progress in life sciences, marked by unprecedented innovation and achievements.
Sales & Marketing Sponsored Changing personnel dynamics in the pharma world An economic downturn always has effects that reverberate across an industry, and perhaps one of the most visible reverberations is in the realm of personnel - more layoffs and less hiring a
News Major trial launched to explore GLP-1 benefit in dementia A $100m trial has been launched to see if lifestyle changes coupled with GLP-1 agonists or similar incretins can reduce the risk of dementia.
Digital Sponsored Discover a new era of healthcare panel engagement: Grounded ... A new webinar from Konovo will address some of the critical topics impacting today’s healthcare market research industry.