Sales & Marketing Views & Analysis

Views & Analysis

Sales & Marketing

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Changing Faces – Board appointments September 2024

September brought numerous noteworthy appointments to boards of directors and advisory boards in the pharma, biotech, and agency worlds.

Sales & Marketing

Importance of choosing the right POC marketing partners in h...

With the fast-paced tech transformation of the healthcare marketing industry taking place, making the right choices when selecting point of care (POC) marketing partners can make or break a

Sales & Marketing

Do HCPs really want the return of in-person meetings?

It is easy to assume that healthcare providers (HCPs) all want to go back to in-person meetings after having been confined to Zoom and Microsoft Teams meetings during the pandemic years.

Sales & Marketing

Unpacking EASD 2024: Key themes, topics, and influencers

This September, Madrid played host to the 60th Annual Meeting of the European Association for the Study of Diabetes (EASD).

Sales & Marketing

Collaboration is critical to the future of healthcare, and e...

Collaboration is a huge topic in healthcare today. The industry is evolving extremely fast, and while that brings with it plenty of opportunity, it also creates new challenges.

Sales & Marketing

Discover the mentor in you!

Oliver Stohlmann’s Corporate Survival Hacks series draws on experiences of working in local, regional, and global life sciences communications to offer some little tips for enjoying a big b

Changing Faces – Board appointments September 2024

Importance of choosing the right POC marketing partners in h...

Do HCPs really want the return of in-person meetings?

Unpacking EASD 2024: Key themes, topics, and influencers

Collaboration is critical to the future of healthcare, and e...

Discover the mentor in you!

ASCO 2026: All about DNA damage response, with Luke Piggot

Discover a new era of healthcare panel engagement: Grounded ...

Views & Analysis

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