Sales & Marketing News | pharmaphorum

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More details have emerged of a UK plan for new medicines to get simultaneous decisions from the MHRA and NICE on their use by the NHS.

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Noom is offering 'microdoses' of semaglutide at a knock-down price, claiming they can prevent side effects but remain effective for weight loss.

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After a 17-year absence, a dydrogesterone-only hormone replacement therapy (HRT) formulation is available again in the UK market.

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Medical groups critical of the direction of vaccine policy in the US are being excluded from the recommendation-setting process.

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The UK has started a gonorrhoea vaccination programme designed to prevent thousands of infections and save the NHS millions of pounds.

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EVERSANA has ramped up the application of artificial intelligence to pharma marketing with the launch of The AI Agency.