Digital Debate: What happens when multichannel communication...

How can we create smarter, more effective communications for HCPs and patients?  What can be done to challenge the status quo, apply a different mindset to communications, and deliver the best

Touchpoint optimisation: time for multichannel marketing to ...

  As the digital era of communication continues to expand and flourish, the way life sciences companies interact with their customer is evolving rapidly.

Improving commercial decisions with customer relationship ne...

Connecting the dots: Analysing the power of customer relatio...

Pharma’s digital landscape: the evolution of multichannel st...

What are the best ways to choose the right channels and the right content? And how can you plan to optimize operations further by cutting down on costs and approval times? Ddiscover how to optimize and streamline all content-related processes within a single platform: starting with concept development and ending with the final launch.

Maximising brand growth across the brand journey

A new report from Kantar Health sets out how brand leaders can identify key levers for driving growth within each pillar, from launch through to managing decline, and elevate the opportuni