Perspectives on CME: part 5 – the future of CME

Interview with Lawrence Sherman

Prova Education

(Continued from “Perspectives on CME: part 4 – the impact of technology on CME”)

In the final part of this five-part interview series, pharmaphorum speaks with Lawrence Sherman on future of CME and how we can better coordinate CME at a global level.

This series has so far covered the value of CME, the role of the patient and pharma in CME and how technology has shaped education.

In the final part of this interview series, Lawrence Sherman speculates on what the future of CME will look like.

Lawrence anticipates a world where learners are directing the education rather than the education being directed at the learners.

To watch part five of the interview, produced with the help of Brandcast Health, please click on the play button below.


00:15 – What Lawrence thinks the future of CME will look like.

01:53 – How well Lawrence thinks CME is coordinated globally.

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About the interviewee:

Lawrence Sherman, FACEHP, CCMEP, Senior Vice President, Educational Strategy at Prova Education, has been involved in continuing medical education for the last 18 years. He has spent the majority of this time designing, developing, delivering and evaluating CME courses for physicians and other healthcare professionals around the world. He is a Fellow of the Alliance for Continuing Education in the Health Professions, a founding advisor to the NC-CME (the organization that certifies CME professionals in the US), an instructor at the Emergency Medical Institute at the Center for Learning and Innovation of the North Shore/Long Island Jewish Health System in New York, and has taught healthcare communications at the Center for Communicating Science at the State University of New York, Stony Brook. He currently authors a column called Lighten Up (about the lighter side of medical education in Medical Meetings magazine and hosts Lifelong Learning, a radio show broadcast on ReachMD via satellite radio in the US and via and a mobile app for smartphones worldwide.

Lastly, Lawrence frequently lectures around the world on topics including:

– roles of social networking in CME

– regulations and guidelines in CME

– international / global CME and CPD

– healthcare communications

– outcomes measurements in CME

– the use of emerging technologies in medical education

– strategic medical education

Having once been a stand-up comedian in New York, his lectures and presentations tend to combine humor, compelling content, and audience involvement.

About Brandcast Health:

Brandcast Health is an independent digital and social media communications agency with video at the heart of what they do. Launched in 2005, they’ve delivered award winning campaigns for many of the world’s leading healthcare organisations – direct and agency-led. You can find out more here.

How can we better coordinate CME programmes globally?