Innovation in the pharma industry (part 3): what can help pharma to drive innovation?

pharmaphorum

In association with Cegedim Relationship Management

pharmaphorum spoke with a number of attendees of the Cegedim Relationship Management’s ‘2012 Life Science Forum’ on their views on what can help pharma to drive innovation. Their responses can be seen in this video in the third of this four-part video series.

(Continued from ‘Innovation in the pharma industry (part 2): what challenges are there to implementing innovation?')

Previously in this series, we addressed how well pharma is currently driving innovation and what challenges there are to implementing it. But what can help pharma to drive innovation? We asked several attendees of Cegedim Relationship Management’s ‘2012 Life Science Forum’ event to hear their thoughts. Their responses can be viewed in the video below.

This is the third of a four-part video series looking at innovation within pharma. The final video will address what the future of innovation in pharma looks like.

Watch the short video review below to find out who we spoke with and what they shared.

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Other videos in this series on innovation in the pharma industry can be viewed at the following links:-

Part 1: how well is pharma driving innovation?

Part 2: what challenges are there to implementing innovation?

Part 4: how do you see delivery of innovation changing for pharma in the future?

The full video can be viewed on YouTube here.

About Cegedim Relationship Management:

With a presence in more than 80 countries, Cegedim Relationship Management combines its global expertise with a deep understanding of local markets to help clients promote and market their products in the most efficient and cost-effective manner.

What can help pharma to drive innovation?

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