Deep Dive: Digital magazine launched

This second issue of pharmaphorum's exciting, interactive magazine - Deep Dive: Digital - examines the use of digital technologies in the healthcare space, ranging from management of data and real-world evidence, to industry initiatives, to best practice in social media for optimal marketing and sales, plus how to get the most from gamification and scientific animation.

Read the views of some of the top minds in the field and learn what’s next in the digital revolution, including:

• Thought Leader Interview –  Kyu Rhee Chief Health Officer, IBM Watson Health
• Brian Laker– Healthcare Marketing Lead at Twitter on making connections
• The art of gamification with Jurriaan van Rijswijk, Founder & CEO Games for Health Foundation
• Interview with Shahid Hanif, Head of Health Data & Outcomes at ABPI
• What marketers should be doing – Dominic Lyle, Director General, European Association of Communications Agencies (EACA)
• Roberto Ascione, CEO Healthware International on the impact of digital
• Opinion: Data scientist Stephen Black
• Artificial Intelligence update, including Slava Akmaev, Senior Vice President & Chief Analytics Officer at BERG