Veeva

Lundbeck’s digital strategy and how they manage global and local content

Like all large pharmaceutical companies, Lundbeck operates and manages many different digital marketing and information channels. The Danish

Lundbeck’s digital strategy and how they manage global and local content

https://pharmaphorum.com/sales-marketing/lundbecks-digital-strategy-and-how-they-manage-global-and-local-content/

How to optimise pharma’s digital HCP engagement

Pharmaceutical companies face a ‘digital imperative’ to engage with healthcare professionals through their preferred mix of channels if

How to optimise pharma’s digital HCP engagement

https://pharmaphorum.com/debates-insight-sales-marketing/how-to-optimise-pharmas-digital-hcp-engagement/

Engaging HCPs through digital media

The ubiquity of digital technology allows pharma reps to communicate with healthcare professionals (HCPs) through their preferred channels,

Engaging HCPs through digital media

https://pharmaphorum.com/views-analysis-sales-marketing/engaging-hcps-through-digital-media/

Good data supports pharma sales reps to drive lead generation

Allow pharma sales reps to focus on the job in hand by making sure they have access to

Good data supports pharma sales reps to drive lead generation

https://pharmaphorum.com/sales-marketing/good-data-supports-pharma-sales-reps-to-drive-lead-generation/

An integrated CRM saves time, money and drives sales efficiency

Like most pharmaceutical companies, Théa Pharma places the utmost importance on quality customer data – but non-integrated systems were

An integrated CRM saves time, money and drives sales efficiency

https://pharmaphorum.com/sales-marketing/an-integrated-crm-saves-time-money-and-drives-sales-efficiency/

Case Study: How Shire improved its time-to-market

Adopting an end-to-end commercial content management system has allowed one of the world’s biggest pharmaceutical companies to be

Case Study: How Shire improved its time-to-market

https://pharmaphorum.com/debates-insight-sales-marketing/case-study-how-shire-improved-its-time-to-market/

Overcoming the demands of digital content: Is your pharma content approval system ready for the modern age?

Over the last ten years the increase in use of digital content and communication throughout pharma has been

Overcoming the demands of digital content: Is your pharma content approval system ready for the modern age?

https://pharmaphorum.com/debates-insight-sales-marketing/overcoming-the-demands-of-digital-content-is-your-pharma-content-approval-system-ready-for-the-modern-age/

Disrupt or be disrupted, experts warn pharma

Pharma is playing catch-up with digital technology – but in this age of big data and AI, there

Disrupt or be disrupted, experts warn pharma

https://pharmaphorum.com/views-analysis-sales-marketing/disrupt-disrupted-experts-warn-pharma/

[Webinar] How to evolve your expertise in Veeva

Join us on July 26, 4 pm CET

[Webinar] How to evolve your expertise in Veeva

https://pharmaphorum.com/partner-content/webinar-how-to-evolve-your-expertise-in-veeva/

1 2

CONTINUE TO SITE >

Close in 10 seconds

Pharmaphorum.com

Search

Advanced Search

Trending

Veeva