medical signatories

Views & Analysis

Signing paperwork with a fountain paperwork. The image has added grain and styling.

Reducing the burden on medical signatories

The ABPI Code of Practice has always included strict requirements for the certification of promotional and some non-promotional activities and materials.

News

NHS staff 'feel unprepared for digital transformation'

A survey of NHS workers has found that almost two-thirds feel they are unprepared for the digital transformation objectives of the 10-Year Plan.

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Sales & Marketing

Physicians walking and using tablet devices

How to meet your physicians where they are online

A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.

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