MARKET RESEARCH

News

Pharma's spend on AI in drug discovery 'could top $3bn by 20...

The pharmaceutical industry is increasingly relying on artificial intelligence to power its drug discovery and developmen

Views & Analysis

How a flock of birds can help solve complex healthcare marke...

Bilal Babar from THE PLANNING SHOP tells us how the movement of birds and Swarm Technology have helped develop multiple market research tools.

Partner Content

Partner Content

Summarising & Combining Insights

Sometimes your MSLs may capture several insights that are very similar to each other in content and theme.

Events

Partner Content

10th Annual Pharma Market Research Conference

The prestigious 10th Annual Pharma Market Research Conference (Feb 6-7, 2019, New Jersey) is the best and largest industry assembly of market research executives in pharma, biotech, medical devices

Views & Analysis

Five lessons for effective pharma market research

Market research can identify ways to lower costs and improve revenues, if it is approached methodically. Here are some tips for success.

Views & Analysis

Improving HCP participation in primary market research

The decline in numbers of healthcare professionals (HCPs) willing to contribute to market research could have a detrimental effect on the quality of data provided to pharma.

Pharma's spend on AI in drug discovery 'could top $3bn by 20...

How a flock of birds can help solve complex healthcare marke...

Summarising & Combining Insights

10th Annual Pharma Market Research Conference

Five lessons for effective pharma market research

Improving HCP participation in primary market research

mRNA scientists share Nobel prize for medicine

Turning drug development on its head

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