Sales & Marketing Do HCPs really want the return of in-person meetings? It is easy to assume that healthcare providers (HCPs) all want to go back to in-person meetings after having been confined to Zoom and Microsoft Teams meetings during the pandemic years.
Sales & Marketing Minutes to answers: Compliant chat builds more meaningful HC... As therapies become more complex, field reps and doctors are finding new ways to create purposeful interactions in the time of need.
Sales & Marketing Deep Dive: Communications and Commercialisation The COVID-19 pandemic kickstarted a period of profound change in how the pharmaceutical industry approaches both communications and commercialisation.
News EPG Health launches personalised HCP website Medthority Digital medical publisher EPG Health has launched a new independent website for doctors called Medthority.
Digital Sponsored The devil’s in the e-detail: what HCPs really want from you Overview Communication; we all do it, it is a critical part of effective business practice and in this pharma is no exception.
News Gene therapy firm Kate Tx snapped up by Novartis for $1.1bn Novartis buys gene therapy specialist Kate Therapeutics for $1.1 billion, adding an early-stage rival to Sarepta's muscular dystrophy therapy Elevidys
Sales & Marketing Coming soon: The Life Sciences Industry Report 2025 – insigh... Prepare for 2025 with pharmaphorum’s Life Sciences Report, featuring expert insights on AI in drug development, gene therapy, and top industry trends