R&D Inside the new world of healthcare data These days, real-world data collection is in vogue and not hard to come by in healthcare research.
Sales & Marketing Next generation patient engagement and enriched insights Increasing Confidence in Person-Generated Health Data (PGHD) and its Impact on Clinical Decision Making
Market Access How do we make patient centricity a reality? For years, the subject of fostering direct connections with patients has been highlighted by notable figures across the healthcare and life sciences industries as a key feature to be explor
News PBM reform dropped in Congress' funding package Proposed reforms to the regulations for PBMs were dropped from the US Congress' end-of-year bill to provide funding to the federal government.
Digital Sponsored The AI effect in pharma commercial strategy: From data to re... Discover how AI is transforming the pharma commercial strategy. Unlock real-time insights & actions from data. Click here for more.