Articles AppleTV: just what the doctor ordered? Will the AppleTV, and its dedicated apps, become the hub and interactive dashboard to manage shareable health information?
Views & Analysis Implement digital for growth and profitability Recognising the power of digital initiatives.
Views & Analysis What doctors say about the junior doctors’ strike After five years writing the regular Pharma Gets Social column for pharmaphorum, Daniel Ghinn introduces his new series entitled "What doctors say about...".
Articles Use digital to maximise value of sales meetings Doctors are becoming increasingly tech-savvy, but still want face-to-face interactions with reps.
Views & Analysis Pharma moving to novel digital business models The next generation of platforms will be led by industry and not tech companies.
Oncology LSX2026: Addressing adult eye cancer, with Roi Raz Roi Raz, CEO of ReBio Pharma, discusses injectable, bioresorbable sustained release delivery for ophthalmic therapeutics at LSX 2026.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.
