Articles AppleTV: just what the doctor ordered? Will the AppleTV, and its dedicated apps, become the hub and interactive dashboard to manage shareable health information?
Views & Analysis Implement digital for growth and profitability Recognising the power of digital initiatives.
Views & Analysis What doctors say about the junior doctors’ strike After five years writing the regular Pharma Gets Social column for pharmaphorum, Daniel Ghinn introduces his new series entitled "What doctors say about...".
Articles Use digital to maximise value of sales meetings Doctors are becoming increasingly tech-savvy, but still want face-to-face interactions with reps.
Views & Analysis Pharma moving to novel digital business models The next generation of platforms will be led by industry and not tech companies.
News Neurogene drops high-dose arm in Rett study after death The patient affected by a serious adverse event in Neurogene's clinical trial of Rett syndrome gene therapy has now died
Sales & Marketing Coming soon: The Life Sciences Industry Report 2025 – insigh... Prepare for 2025 with pharmaphorum’s Life Sciences Report, featuring expert insights on AI in drug development, gene therapy, and top industry trends