customer centricity Archives -

When it comes to enthusiasm about digital innovation, pharma seems to be more adept at talking the talk

Survey: Pharma bullish on digital innovation, but failing on execution

https://pharmaphorum.com/news/survey-pharma-bullish-on-digital-innovation-but-failing-on-execution/

The ways in which HCPs prefer to engage with pharma has been changing for quite some time, and

Experts discuss the field force’s customer-centric future

https://pharmaphorum.com/sales-marketing/experts-discuss-the-field-forces-customer-centric-future/

Wary US consumers present opportunities for pharma to become trusted resources for health information.

Pharma websites: a great time to get closer to patients

https://pharmaphorum.com/views-and-analysis/pharma-websites-great-time-get-closer-patients/

customer centricity