CRM Archives -

This instalment of the podcast considers the meaning of digital innovation, both in pharma and outside the industry,

The meaning of digital innovation: the pharmaphorum podcast

https://pharmaphorum.com/digital/digital-innovation-pharma-pharmaphorum-podcast/

Sales and Marketing/ Views & Analysis/ Views and analysis

What CX Tech Innovations Options Are Ripe for Consideration?

mike.hammerton@pharmaphorum.com CRM, customer engagement, Exeevo, Omnipresence, Sales and Marketing 0 Comment

Innovation is often driven by frustration. Scaling and adopting innovative solutions always works best if it gets rid

What CX Tech Innovations Options Are Ripe for Consideration?

https://pharmaphorum.com/views-and-analysis/what-cx-tech-innovations-options-are-ripe-for-consideration/

Sales and Marketing/ Views & Analysis/ Views and analysis

Reality Check | Is Your Current Customer Engagement Solution the Best Choice for All Markets?

mike.hammerton@pharmaphorum.com CRM, customer engagement, Omnipresence 0 Comment

Do your sales reps drive a Ferrari? Probably not. Would they like one if you offered it to them? Probably. Once they were used

Reality Check | Is Your Current Customer Engagement Solution the Best Choice for All Markets?

https://pharmaphorum.com/views-analysis-sales-marketing/is-your-customer-engagement-solution-the-best-choice-for-all-markets/

Sales and Marketing/ Views & Analysis/ Views and analysis

Omnichannel customer-centric teams and the future of pharma CRM

mike.hammerton@pharmaphorum.com CRM, customer engagement, marketing, Omnipresence 0 Comment

If pharma companies are to live up to their decades-old patient-centric promises then marketing budgets need to move

Omnichannel customer-centric teams and the future of pharma CRM

https://pharmaphorum.com/views-and-analysis/omnichannel-customer-centric-teams-and-the-future-of-pharma-crm/

Partner Content/ Partner content/ Press releases

A Message to Pharma CIOs: Optimizing Salesforce Improves Security and Compliance

brian compliance, CRM, Digital transformation, salesforce, security

Tips for improving Salesforce security and compliance

A Message to Pharma CIOs: Optimizing Salesforce Improves Security and Compliance

https://pharmaphorum.com/partner-content/a-message-to-pharma-cios-optimizing-salesforce-improves-security-and-compliance/

Digital/ Sales and Marketing/ Views & Analysis/ Views & Analysis/ Views and analysis

COVID drives a customer experience shift in life sciences CRM

mike.hammerton@pharmaphorum.com COVID-19, CRM, customer experience, Omnipresence 0 Comment

The future of life sciences CRM will be defined by rapid digital transformation and a focus on customer

COVID drives a customer experience shift in life sciences CRM

https://pharmaphorum.com/views-analysis-sales-marketing/covid-drives-a-customer-experience-shift-in-life-sciences-crm/

Sales and Marketing/ Views & Analysis/ Views and analysis

2021 Outlook: The future for life sciences customer experience

mike.hammerton@pharmaphorum.com COVID-19, CRM, customer experience, digital engagement, Omnipresence, pandemic, Reuters 0 Comment

Research from a large-scale survey of 1000+ senior pharma professionals has highlighted the divide between digitally adept companies

2021 Outlook: The future for life sciences customer experience

https://pharmaphorum.com/views-analysis-sales-marketing/2021-outlook-the-future-for-life-sciences-customer-experience/

Insights/ Sales and Marketing/ White Papers/ Whitepapers

Servier reveal how they are using data to empower their field force

louise.bellamy@pharmaphorum.com CRM, data, Servier 0 Comment

The French independent pharmaceutical Servier is putting data at the foundation of its customer relationship management strategy. Sebastien

Servier reveal how they are using data to empower their field force

https://pharmaphorum.com/sales-marketing/servier-reveal-how-they-are-using-data-to-empower-their-field-force/

Insights/ Sales and Marketing/ White Papers/ Whitepapers

Teva’s strategy for multichannel engagement

louise.bellamy@pharmaphorum.com CRM, multichannel engagement, Teva, Veeva 0 Comment

Teva has a simple strategy for multichannel customer relationship management (CRM) and at its heart is the alignment

Teva’s strategy for multichannel engagement

https://pharmaphorum.com/sales-marketing/tevas-strategy-for-multichannel-engagement/

Trending

CRM

Login