A diabetes awareness campaign from CDM London proved to be the “Best of Show” at this year’s PM Society Awards, recognising the crème de la crème in pharma marketing.
Ben Adams explains how a video collaboration between a school and an agency specialising in medical communications has helped to raise the profile of the industry among young people.
HCA chief Anneliese Cameron says healthcare communications agencies are ideally placed to dispel some of the myths attached to the pharmaceutical industry and articulate its value to payers and
Novartis has struck another deal to build its position in radiopharmaceuticals, agreeing to pay $1 billion upfront for radioligand therapy (RLT) developer Mariana Oncology
It’s 2024, and in most clinical trials, data is still being moved from the EHR to the EDC manually – with employees reading data from one screen and typing it onto another.
