The UK is a powerhouse of clinical research but maintaining that leading position – and all the benefits that come with it – in the face of global change requires adaptation.
The pharmaceutical industry has a substantial impact on the environment and, when it comes to sustainability, it has previously had something of an image problem.
Real world evidence, patient centricity and new digital experiences are among the top 15 trends set to change clinical research and treatment commercialisation in 2020, according to Syneos