Havas Lynx and McCann Health win big at The Creative Floor

The winners of the 6th annual Creative Floor Healthcare Awards were announced yesterday in London. Havas Lynx Group won the Most Awarded Agency and McCann Health won the Most Awarded Network. 

The Creative Floor is the only health and wellness award show in the world to donate a percentage of profits to help more diversity into the healthcare communications industry. Winners of the awards decide how the money is spent.

“We had over 1600 pieces enter this year and only a fraction of that made it through, so a huge congratulations to all our Finalists and Winners,” said Shaheed Peera, founder of The Creative Floor.

“The work is world-class and I have no doubt that it will help to inspire the pharmaceutical industry to see what can be achieved with real everyday briefs. Thank you to our judges and everyone who supports this very special award show. Since launch, we’ve raised over £80,000.00 towards helping underprivileged people into health and wellness agencies.”

Winners:

CHARITY / PRO BONO

  • Poster Individual
    • Saatchi & Saatchi Wellness New York – Thrown Out
  • Poster Campaign
    • GSW – It’s more than recycling, it’s reincarnation
  • Ambient
    • CDM New York – Good Morning Peyton
  • Best use of technology
    • Serviceplan – Fittle
  • Illustration
    • The Bloc – Shitty Gifts
  • Film Individual
    • Saatchi & Saatchi Wellness New York – The Cat Rap
  • Photography
    • FCB Health – Still Not Out Of The Water
  • Art Direction
    • FCB Health – Still Not Out Of The Water

HEALTHCARE PROFESSIONAL

  • Poster Campaign
    • McCann Health New York – Puzzlehead
  • Press Individual
    • BMore Creative – See aTTP-tattoo
    • CDM London – Rocket man
  • Print Sales Materials
    • Saatchi & Saatchi Wellness New York – The Beauty of Science Revealed
    • Wordbird – See Beyond Vision
  • Exhibition
    • Havas Lynx Group – See Below
    • Publicis LifeBrands – Michael’s World
  • Symposium
    • Concentric Health – Room to Breathe
  • CGI
    • Grey New York – Heal Trafficking
    • Publicis LifeBrands – Commitment to Harmony
  • Mixed Media
    • Publicis LifeBrands – Life Sucked Out
  • Digital Tactic
    • Klick Health – Introducing I.D.A.
    • CDM New York – Swarm
    • Havas Lynx Group – Maxbot
  • Digital Detail Aid
    • Saatchi & Saatchi Wellness New York – HS: The Burden Beyond What You See
  • Animation
    • McCann Health Japan – Anthem
    • McCann Health Japan – The New Chapter
  • Best use of technology
    • Klick Health – Introducing I.D.A.
    • CDM New York – Swarm
    • The Bloc – Growing Innovation
  • Mode of Action
    • W20 – LOKELMA MOA
    • Film Individual

CONSUMERS / PATIENTS

  • Poster Campaign
    • Mullen Lowe – Unstoppable
  • Ambient
    • McCann Health London – The Urban Eye Test
    • McCann Health New York – Hope Stems
    • McCann Health India – Noon Assembly
    • McCann Health China – A Warning from the Future
  • Photography
    • GSW – screen4cmv.org
  • Art Direction
    • McCann Health Brazil – Valuable Heritage
  • Design
    • Havas Lynx Group – Journal of Me
  • Mixed Media
    • Habbar – Defective Product Recall
  • Digital Tactic
    • Reckitt Benckiser – April Fools, Colour Changing Condoms
  • Social Media
    • Klick Health – VERSED on HPV
    • Habbar – Defective Product Recall
  • Animation
    • Havas Lynx Group – New Mindset
  • Best use of Technology
    • FCB Chicago – Infusion Squad
    • Havas Lynx Group – The A.I.dentity
  • Logo
    • Havas Lynx Group – The A.I.dentity
  • Product Design
    • Serviceplan – Making The World Accessible, Dot by Dot.
  • Cinematography
    • DDB Remedy – Are you Chris?
  • Film Individual
    • Havas Lynx Group – U=U=
    • Havas Lynx Group – Tame Your Migraine

BUSINESS TO BUSINESS

  • Individual any media
    • Klick Health – Adaptive Brand Playbook
  • Self Promotion – Individual
    • GSW – Alphabet City
    • Wellmark – Glittertastic guidelines

BEST OF BEST

  • Young Talent
    • Digitas Health – Brittany Wenner
    • The Bloc – Colin Forsyth (Tribute work)
  • Bravest Client
    • Concentric Health – Frank Salisbury
    • McCann Health New York – Eli Lilly
    • Habbar – Saudi Ministry of Commerce & Investment
  • Best Creative
    • McCann Health India – Alok Saini
  • Best Suit
    • Concentric Health – Julie Preston
    • The Bloc – Rob Roth
  • Best Healthcare Company
    • The Bloc – Greenwich Biosciences
  • Best Communications Agency
    • McCann Health India
  • Most Awarded Agency
    • Havas Lynx Group
  • Most Awarded Network
    • McCann Health

Sponsors of this year’s award show were: Lürzer’s Archive, Advertising Health, PM360, Andy Rudak Photography, JSR, Jolt and The Ideas Foundation.

To see all the winners visit: thecreativefloor.com/awards